Carry TV.
We'll carry
the headend.
Five layers, one partner. Licensed feeds, broadcast-grade DRM, smart-TV apps and operator tooling — carried by OnyxPlay as a managed service, delivered over your network.
Stop running an IT department to run an IPTV business.
Your ISP business is fiber, support, and collections. OnyxPlay absorbs the headend so your team focuses on subscribers — not satellite encoders, DRM key servers, or carriage paperwork.
6-week launch
MoU to first paying subscriber in about 6 weeks. We bring the integration playbook; you bring the network.
Predictable opex
Wholesale per-subscriber pricing only. No headend CAPEX, no licensing surprises, no DRM consultancy bill.
Schedule 10 done
Carriage compliance carried upstream. Quarterly MIB returns filed on your behalf, ready receipts in hand.
Your subscribers, your plans
Subscribers watch on the OnyxPlay apps. Your brand stays on the relationship — your retail plans, your bills, your support desk.
From a broadcaster's satellite to your subscriber's TV, in four stages.
The actual production path every OnyxPlay partner runs on. Select any stage to see what sits there and who owns what.
Acquire
We bring in licensed broadcaster feeds at our headend — hundreds of channels, fully rights-cleared and compliance-cleared. Content contracts, broadcaster relationships, and licensing risk all sit with us, not you.
- Sources
- Satellite · fiber · broadcaster IP feeds
- Catalogue
- 500+ channels · re-cleared quarterly
- Statutory
- Carriage MoUs · MIB Schedule 10 filings
- Broadcaster contracts
- Satellite ingest
- Licensing fees
- MIB compliance filings
- Signal redundancy
- Nothing at this stage.
Prepare
Feeds are converted into modern streaming formats and secured with broadcast-grade DRM and anti-piracy protection — the technical groundwork that makes OnyxPlay playable on any smart TV and keeps the service defensible against piracy and regulatory scrutiny.
- Formats
- HLS · LL-HLS · DASH-CMAF
- Ladders
- 1080p · 720p · 540p · 360p adaptive
- Protection
- Widevine L1 · PlayReady
- Transcoding fleet
- Multi-DRM key servers
- Forensic watermarking
- Anti-piracy takedowns
- Smart-TV app builds
- Nothing at this stage.
Distribute over your network
Streams reach your subscribers over your network. For production we recommend an optional CDN node inside your infrastructure — hardware you procure to our reference spec, software we install and operate remotely. Streams then ride your pipes, not the public internet: lower upstream bandwidth costs, faster channel changes, and a viewing experience that holds up at peak hours. A small demo runs without one.
- Footprint
- Optional CDN node · our reference spec
- Capacity
- 60 K subscribers per node
- Transport
- IP unicast over your last mile
- Why it wins
- Lower upstream · faster zaps · peak resilience
- CDN node software
- Remote install & monitoring
- Rolling updates
- Capacity planning
- CDN node hardware to our reference spec (optional)
- Rackspace, power, and IP routing inside your network
Watch
Your subscribers open OnyxPlay on their Android TV, Samsung, LG, or Fire TV and start watching. You earn on every subscription, TV becomes another reason broadband customers stay, and the day-to-day of running an IPTV service stays with us.
- TV platforms
- Android TV · Tizen · webOS · Fire TV
- STB
- Operator-deployed Android & Linux boxes
- Continuity
- Resume across TVs · 7-day EPG
- App development & store ops
- Catalog, EPG, metadata
- Content & compliance updates
- Tier-3 support
- Subscriber relationship
- Billing & collections
- Tier-1 support
Every TV in a paying
Indian household.
OnyxPlay apps on the 4 smart-TV platforms that cover the market, plus operator-deployed set-top boxes for households without a smart TV.
TV
-
Android TVAOSP 11+, Chromecast built-inWidevine L148%
-
Samsung TizenTizen 5.5+ smart TVsPlayReady18%
-
LG webOSwebOS 5.0+PlayReady12%
-
Fire TVFire OS 7+ sticks and CubesWidevine L16%
Set-top box
-
Android STBOperator-deployed 4K boxesWidevine L19%
-
Linux STBRDK / custom Linux CPEPlayReady7%
The paperwork is upstream.
Carriage compliance, broadcaster MoUs, multi-DRM enforcement, anti-piracy takedowns — carried by OnyxPlay so partner ISPs inherit cleared status. Every receipt is downloadable; every claim is testable.
Full compliance detailsMIB Schedule 10
OnyxPlay carries the Schedule 10 obligation upstream. Quarterly returns to MIB on every broadcaster MoU. Partner ISPs inherit cleared status — nothing to file at your end.
Broadcaster MoUs
Direct carriage agreements with 60+ broadcasters in the catalogue. Renewals, rate-card negotiations, and downstream-distribution rights are our problem — yours is the bundle.
Multi-DRM
L1 hardware DRM enforced on every device that supports it. L3 fallback only where the chipset has no TEE. License rotation every 8 hours; key servers run inside our facility.
Anti-piracy
Forensic session watermarking on every stream. Automated detection across the major piracy surfaces; takedown notices issued under our name, not yours. Quarterly piracy report per partner.
PII isolation
Your subscriber data lives in a partner-scoped database with per-partner encryption keys. No cross-partner queries; encryption at rest and in transit; audit log of every read.
Audit trail
Every operator action (plan change, suspension, entitlement edit) is written to an append-only log with operator ID, timestamp, and IP. Retained for the statutory 7-year window.
Keep the systems
you've already paid for.
Native connectors for the tools Indian ISPs actually run. Anything missing is a REST API and a two-week build away — most partners are live on day one.
Billing & Payments
- Razorpay PG
- PayU PG
- Cashfree PG
- Stripe PG
- UPI / NPCI Native
- Manual / cash collection LCO flow
CRM & Helpdesk
- Salesforce CRM
- HubSpot CRM
- Freshdesk Helpdesk
- Zendesk Helpdesk
- Custom webhooks API
Accounting
- Tally On-prem
- Zoho Books Ledger sync
- QuickBooks Ledger sync
- CSV ledger export File
Messaging
- MSG91 SMS
- Twilio SMS · Voice
- WhatsApp Business Meta API
- SMTP / SES Email
Analytics & Observability
- Mixpanel Product
- Google Analytics 4 Web
- Prometheus Metrics
- Grafana Dashboards
- Datadog APM
Questions before
the partnership call.
From the past quarter of intake calls. Anything missing? Ask on the partnership form — we answer in 24 hours.
Talk to a partnership leadCarry TV.
We'll carry the headend.
A 60-minute partnership call: the architecture, the commercials, and a walkthrough of a live partner deployment. We answer "how would this work for us" specifically — no generic pitch.